Redefining that which is already there
In fact, two years before this there had already been a giveaway for Pairi Daiza. With a new visual identity for the GIGA days and a whole new assortment of images and videos from the external client.
Crafting a new beginning
Through extensive iterations of our first assets, we eventually came to a nice base to start from.
The new identity was successfully launched across digital and print platforms, reinforcing the renewed brand consistency and increasing audience engagement.
